The Magazine Onslaught

Magazines used to be a nifty media form - every month, you'd get a book in the mail all about a certain topic, and you'd keep getting new issues throughout the year. It was a nice feeling of familiarity. You'd get to know the authors' names and look forward to recurring sections with excitement. You'd learn new things. You'd discover stuff you'd never heard of, and find out more about things you did.

Today, the Internet has neutered magazines much the same way it has newspapers. For magazines, the situation is actually worse - even the most frequently published magazines are weekly, while newspapers are daily. This means newspapers are more nimble than magazines when it comes to news. Of course, the Internet obliterates them both in speed and scope.

When I was a kid, I loved magazines. I subscribed to quite a few over the years. Here's a quick look at what I grew up reading.

Your Big Backyard
This was my first magazine. Your Big Backyard is aimed at young kids, and is about animals and nature. My mom correctly guessed that I'd enjoy the subject. I don't remember much about Your Big Backyard since I was so young when I received it.

Ranger Rick
This is the "big kid" version of Your Big Backyard. Once I'd proven my reading ability, I was upgraded to it. I subscribed to Ranger Rick for several years and loved every issue. I remember one night one of my teachers visited my house. She'd been cleaning out her home and had found a whole bunch of Ranger Rick magazines from the late 1980s. They were in great shape, and I eagerly claimed them. The magazines stayed with me for years.

Highlights
1996 was the Year of the Magazine for me. While I had only Ranger Rick before this time, in 1996 I suddenly was subscribed to a half-dozen magazines. I can't recall exactly why my mom enjoyed giving me so many, but I'll guess that it was lots of cheap and fun reading material - and I always loved reading.

Highlights is a classic children's magazine. Memorable for including a wide variety of content, from standalone short stories to modern-day news pieces to the guidance offered by Goofus and Gallant, Highlights was a grab bag of stuff that could vary wildly in terms of catching my interest from issue to issue.

Boys' Life
The only one of my magazines that catered exclusively to my gender was always viewed by me as the most "adult" of the lot. While it was certainly well within my reading level, it talked about some slightly more advanced subjects and included stories about things like the novel Brian's Winter - which is about a boy stranded alone fending for himself.

The two regular sections I recall best are the comics and the section near the back filled with old-school advertisements similar to those from old comic books, where gimmicky toys like x-ray specs are peddled to the kids. I never ordered anything, but I sometimes daydreamed about it.

Disney Adventures
As you might guess, this magazine (which was printed small, like how TV Guide used to be) had a Disney theme, although it talked about other things as well. The first issue I ever got featured Jurassic Park: The Lost World on it. There was a contest inside to win a life-size statue of the famous raptor dinosaurs featured in the series. I entered, and as you probably guessed, lost. I don't know where I would have put a life-size raptor anyway.

As time went on, the comics at the back of the magazine got bigger and bigger, eventually taking over roughly half or more of each issue. I mostly preferred the articles, and lost interest in the magazine as a result.

National Geographic Kids
This one was a little later than the others, I think - I remember getting issues from 1997, not 96. It was mostly about science and nature, as you'd expect from National Geographic. I don't remember too much about it, though. 

Nickelodeon Magazine
This was the first of the tidal wave of magazines to show up on my doorstep. My first issue was from October 1995. Nickelodeon Magazine grew to become my favorite of the many magazines I subscribed to. It covered many different topics, had a comics section in the middle, and frequently featured some sort of punch-out gimmick or prank label to have fun with.

The Magazine Extinction
As time went on, I got fewer and fewer magazines. When 1997 rolled around, I elected to drop Highlights and Boys' Life but added National Geographic Kids. Before 1998, my mom came to me one day. She was hard up for money, and told me that to save money she had to cancel my magazine subscriptions. I could keep only one. It was easy to ditch Disney Adventures and National Geographic Kids, but that left two: Nickelodeon Magazine and Ranger Rick. After some thought, I decided it was time to say goodbye to Ranger Rick, leaving me with only Nickelodeon into the next year.

A couple years later I told my mom to cancel Nickelodeon Magazine as well. I don't remember why, but my guess is that I wanted to help save her money and was getting bored with the magazine, so I offered it as a sacrifice.

Electronic Gaming Monthly
In 2003, I was a young teenager with no magazine subscriptions. However, I'd gotten into the habit of buying EGM, a video game magazine, off of the shelf every now and then. First, I bought one in 2000 because it had a news story on a new Pokemon game. Then, in 2001, I got another that talked about Nintendo's new video game system, the Game Boy Advance. As time went on I bought issues more frequently before finally deciding to go for it and get a subscription as a birthday present.

For several years I looked forward to getting EGM in the mail, but I noticed a problem. Slowly, features were being removed from the magazine. First the cheats section vanished, with a note saying that it was on the EGM website now. Then, interviews were truncated with messages at the end saying that there were more questions on the website. When the monthly comic strip left as well in 2007 I grew disillusioned with the magazine and opted to take them up on the offer of just finding everything about video games online - except I didn't use their website because I had been a member of a different one since 2003. By the end of 2007, I was no longer a subscriber. Incredibly, EGM went out of business just a few issues later - although it was later brought back.

It's been a long time since I last subscribed to a magazine, but time and technology marches on. The age of magazines is over, and magazine companies are making the move to online - or dying out completely.